HappyCow was founded in 1999 as a public service to assist travelers and people everywhere find plant-based / vegan options and healthy food. We are vegan-run, from a vegan perspective, and staffed by vegans and vegetarians. Today, our online community has grown to include members from around the world who are passionate about the vegan lifestyle as a healthy, compassionate, and environmentally sustainable way of living. More than simply a restaurant and health food store guide, HappyCow is an ever-evolving online hub that serves millions worldwide each month.